Strategy and analytics
Stop guessing. Start deciding with data.
Do you know how many customers your website brings you each month? And how much each one costs you? If the answer is no, you are investing blind. We fix that.
What you get
- A clear plan with measurable goals
- Knowing where every customer comes from
- Investing only in what brings results
- Reports you understand in five minutes
Why a strategy
Doing lots of things is not the same as moving forward
Many companies have a website, social media, the odd ad and a newsletter sent now and then. All at once and with no direction. The result is fatigue and little return.
A strategy brings order. It defines what you want to achieve, who you are talking to and which channels make sense for you. And most importantly, what you are going to stop doing.
Then we measure everything. We set up analytics so every visit, call and sale is recorded. That way you decide with numbers, not hunches.
What is included
Everything you need, without the hassle
Every project is adapted to your business. These are the pieces we work with.
Digital audit
We review your website, social media and campaigns to see what is working today.
Marketing plan
Goals, audiences, channels and calendar. All in writing and prioritised.
Web analytics
Tracking of visits, calls, forms and sales on your website.
Dashboard
A simple panel with the numbers that really matter.
Follow-up meetings
We review the results with you and decide the next steps.
Conversion optimisation
Small changes to your website that turn more visits into customers.
How we work
From chaos to plan
Three steps to give your marketing direction.
01
We audit
We measure where you are and what is really working for you.
02
We plan
We define goals, channels and priorities with you.
03
We measure
We track the results every month and correct the course.
Frequently asked questions
Any questions?
These are the ones we hear most. If yours is not here, ask us and we will reply within 24 hours.
Do I need a strategy if I already advertise?
Yes, especially if you are already investing. A strategy avoids spending on channels that do not suit you and helps every euro go further.
Which analytics tools do you use?
We use standard, free tools whenever possible. What matters is not the tool, but that the data answers your questions.
Will I understand the reports?
Yes. We show you a few numbers, well explained. No impossible charts or jargon.
Do you also carry out the plan?
If you want, yes. We can run the campaigns, the content and the social media, or hand you the plan for your team to carry out.
Keep exploring
You may also be interested in
Google Ads and SEM
Show up first right when your customer is searching for you, and pay only for visits with buying intent.
Content marketing
Articles, videos and newsletters that attract visits, build trust and sell.
Social media
Turn followers into customers with campaigns and content people want to see.
No-obligation audit
What is holding back your growth?
We listen, analyse your case and propose the best strategy for your business.
- You tell us about your caseA short form or a 20-minute call.
- We review your dataWebsite, campaigns, Google and competitors.
- We send you the reportWhat we would change, why, and how much it costs.